Clark Bark, the ultimate secret to achieving that perfect crust and flavor on your favorite cut of meat! This innovative rub combines the deep, rich essence of activated charcoal with a blend of savory spices, creating a bold, mouthwatering crust that enhances the natural flavors your meats. Perfect for grilling, smoking, or even roasting, the activated charcoal not only adds a beautiful blackened finish but also helps to lock in the moisture, ensuring your BBQ is tender, juicy, and packing with flavor. Elevate your BBQ game with this unique, all-natural rub that brings the heat and the smoke to any cook.